A Definitive guide on Guest Posting

If you struggle with guest posting then this guide will help you with Guest Posting. Learn how you can start guest posting for your website by finding relevant websites within your niche.

We will also share a 3 step formula that you can use to quickly get the guest post within your niche market. But first, let’s find out what Guest Blogging or posting is.

What is Guest Blogging?

Guest Blogging or Posting is an act of contributing content made by you to other’s blogs or platforms.

People do this for two reasons-to promote their business by spreading brand awareness and another reason is to get a backlink and drive traffic to the website.

In this process, the website owner gets free content for his/her website, so It’s a win-win strategy for both website owner and guest author.

How Guest Blogging can help your website?

Guest Blogging is one of the methods using which you can earn good backlinks for your website, but, that’s not its only benefit.

There are tons of benefits when it comes to guest blogging, which is as follows-

  • You can build brand awareness by posting your content on other’s website
  • You can increase your website traffic and Domain Authority by publishing your content on other websites and in return get a backlink for your website
  • With increased website traffic, you can also experience an increase in ranking on Google SERPS due to guest blogging

Guest Posting Guide: 3 Step Method

Guest posting can be complex if you make it complex, but, if you keep it simple then it is the best and simple way to get a backlink for your website.

We have shared a 3 step formula that you can use guest post on other’s websites.

Find Websites for Guest Posting

The very first step for Guest Posting is to find the websites where you can post your content. The best place where you can find guest posting websites is Google.

You can simply do a Google search to find websites where you can do guest posts.

Head on to Google.com and insert any one of the search strings from the below-listed search strings.

  • Your Keyword “guest post”
  • Your Keyword “write for us”
  • Your Keyword “guest article”
  • Your Keyword “guest post opportunities”
  • Your Keyword “this is a guest post by”
  • Your Keyword “contributing writer”
  • Your Keyword “want to write for”
  • Your Keyword “submit blog post”
  • Your Keyword “contribute to our site”
  • Your Keyword “guest column”
  • Your Keyword “submit content”
  • Your Keyword “submit your content”
  • Your Keyword “submit post”
  • Your Keyword “This post was written by”
  • Your Keyword “guest post courtesy of ”
  • Your Keyword “guest posting guidelines”
  • Your Keyword “suggest a post”
  • Your Keyword “submit an article”
  • Your Keyword “contributor guidelines”
  • Your Keyword “contributing writer”
  • Your Keyword “submit news”
  • Your Keyword “become a guest blogger
  • “Your Keyword “guest blogger”
  • Your Keyword “guest posts wanted”
  • Your Keyword “looking for guest posts”
  • Your Keyword “guest posts wanted”
  • Your Keyword “guest poster wanted”
  • Your Keyword “accepting guest posts”
  • Your Keyword “writers wanted”
  • Your Keyword “articles wanted”
  • Your Keyword “become an author”
  • Your Keyword “become guest writer”
  • Your Keyword “become a contributor”
  • Your Keyword “submit guest post”
  • Your Keyword “submit an article”
  • Your Keyword “submit article”
  • Your Keyword “guest author”
  • Your Keyword “send a tip”
  • Your Keyword inurl: “guest blogger”
  • Your Keyword inurl: “guest post”
  • allintitle: Your Keyword + guest post

These search strings will list out the websites that accept guest posting. You have to create a list out of it by analyzing the website, whether it suits your requirement or not.

After you’ve finalized the list, you have to pitch them one by one using customized email requesting guest posting alternatively, you can also fill the contact form on their website stating your interest In a guest posting on their website.

Now, another great source to find guest post websites is Facebook. You can join various Guest Posting groups and there you can find websites interested in providing a platform to you.

You can also post your requirement by creating a post requesting guest posting opportunities on the Facebook group.

Pitch Them

Finding guest posting websites is relatively easy but convincing them to provide you a platform is tough.

Most people try to use a generic pitch that they have copied from elsewhere, but, if you want to create a pitch that increases your chance of getting a guest post opportunity then you have to create a customized email pitch.

Here is a sample email pitch that you can use to send to the website owners asking for guest blogging opportunities-

Hi [Name],

This is [Your name] from [Company name], and I’m dropping you a line to see if you’re accepting new guest bloggers. I write about [topics] and thought an article about [relevant topic] would be a good fit for your blog.

Here are some examples of my latest guest posts:

[Blog post link 1]

[Blog post link 2]

[Blog post link 3]

The post will be 100% original, written just for your blog, and will not be posted elsewhere. I would appreciate an author bio with a live link back to my site[your website link]. If you’re interested in this cooperation, please get back to me.

Thanks,

[YOUR SIGNATURE]

An email is incomplete without a subject line and you have to create a subject line that best suits your pitch. It has to be customized that motivates the receiver to read the email.

You can use the following email subject lines in your email campaigns-

  • Great content ideas for your blog
  • Guest post ideas for [Blog name]
  • Free high-quality articles for your blog
  • Guest post proposal
  • Guest post request for [Blog name]
  • Provide value to your subscribers with this blog post
  • You haven’t covered this topic, right?
  • No one has blogged about this on your blog. Am I right?
  • Exciting stuff for your blog

Create Content for Them

Creating good quality content which follows the guidelines provided by the website owner is the last step to guest posting.

Every website owner has guidelines specific to their website which ensures consistency in the content. You have to follow the guideline and produce high-quality content that they can post on their website.

The backlink that you get from the website is usually from an author section which links back to your website home page. You also have to make sure that the bio that you write for the guest blog is also optimized which makes people click.

Conclusion

So here is the 3 step formula that you can use to start guest posting. Selecting a good website for guest posting is important so, make sure it meets certain criteria set by you.

The best websites are those websites that are better than you or at least somewhat like you in terms of traffic and market presence, that’s the best spot you want to be in.

Guest blogging is a great method to market your website and increase website visitors, it also helps you rank your website higher on google searches.

A business or website owner must include Guest blogging in his/her campaign to leverage the benefit of it.

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