Getting website designed is not enought to gain business. There are hundred of websites and businesses like you with great website. Digital marketing is the only way to connect you to your right audience.
There are two processes in the SEO.
SMO stands for Social Media Optimization. Social Media is a very important part for branding your website and connecting with the right audience. Social Media creates a reputation of your business among your existing clients as well as future clients. Investing in SMO will be best option to reduce the Customer Acquisition Cost as social media offers global exposure for your business.
Pay Per Click is the best way to bring business if you are new in the market. SEO Process requires patience and time, at that time PPC Campaigns will attract direct business to you. You have to just pay for the click customers make.
A business that wants to sell locally in a particular geographical area then it must require a Local SEO. Google provides many different services one such service is Google My Business that list the business that is nearby you. Ranking higher in local listings will result in making your business grow locally and attract daily customers to your business.